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OTD Attends U.S. Travel Association’s ESTO Seminar

Members of the OTD team, including Liz Fitzsimmons, Managing Director, Tourism & Film; Lucy Chittenden, Assistant Director for Interactive Services; Marci Ross, Assistant Director for Tourism Development; and Brian Lawrence, Assistant Director for Communications and Marketing, OTD; and jurisdictional tourism partners from Anne Arundel, Frederick, Howard, Montgomery and Queen Anne’s counties and Baltimore City attended the U.S. Travel Association’s annual Educational Seminar for Tourism Organizations (ESTO). ESTO is the premier annual learning and knowledge-sharing forum for destination marketing professionals and was established to help destination professionals develop new tools and techniques and to debate pressing issues affecting destinations. This year’s event was held in Austin, TX, and drew approximately 1,000 leaders in the travel and tourism industry from across the nation.