CRUSA Hosts Virtual FAM Tour
With international travel restrictions still in place, OTD joined Capital Region USA (CRUSA) in hosting a virtual FAM for French and German journalists as part of continued efforts to keep Maryland top-of-mind for future travelers. The virtual event took place on March 25 and welcomed 29 influential journalists. A highlight of the FAM was the interactive portion, which included a craft brew tasting by the Maryland team.
With the assistance of Grow & Fortify, OTD secured the talents of Rachel Bradley, Marketing Manager with DuClaw Brewing Company to lead the beer tastings. To make the event truly “hands-on,” journalists were provided with three DuClaw Brewing Company beers to taste. Efforts such as these, and the continued teamwork of OTD and CRUSA amplifies the Maryland tourism message and helps keep Maryland at the forefront of international travel.